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Public Relations in Global Cultural Contexts

Language EnglishEnglish
Book Paperback
Book Public Relations in Global Cultural Contexts Nilanjana Bardhan
Libristo code: 04073912
Publishers Taylor & Francis Ltd, December 2010
Providing a critical examination of public relations' contribution to globalization and internationa... Full description
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Providing a critical examination of public relations' contribution to globalization and international power relations, this title includes chapters that explore alternative paradigms, most notably interpretive and critical perspectives informed by qualitative research. It is suitable for students as well as practitioners of public relations.

About the book

Full name Public Relations in Global Cultural Contexts
Author Nilanjana Bardhan
Language English
Binding Book - Paperback
Date of issue 2010
Number of pages 298
EAN 9780415872867
ISBN 0415872863
Libristo code 04073912
Publishers Taylor & Francis Ltd
Weight 430
Dimensions 227 x 158 x 17

Categories

Society & Social Sciences > Society & culture: general > Cultural & media studies > Media studies
Economics, Finance, Business & Management > Business & Management > Sales & marketing > Public relations
Reference, Information & Interdisciplinary subjects > Interdisciplinary studies > Communication studies
Economics, Finance, Business & Management > Business & Management > International business
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