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Logo Process
English
27 b
30-day return policy
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Written for working art studios, Logo Process is the art director's guide to create BIG logos for small business. It can be read in under an hour and is a lifesaver for time-poor creatives from freelancers and web developers to design students. Designers will discover how to: • Spend less time on unused logo concepts • Get clients invested in a design right at briefing stage • Boost recall with tactics big brands use • Pitch designs with confidence work won't be rejected • Use 27 visual traits to create better logos Logo Process deserves a place in the design library of everyone who creates logos for small business or online brands. This revised second edition includes the best briefing questions to ask before creating a logo and updated pro-forma logo examples.
About the book
English
