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Legacy, Sustainability and CSR at Mega Sport Events

Language EnglishEnglish
Book Paperback
Book Legacy, Sustainability and CSR at Mega Sport Events Pierre Lienhard
Libristo code: 02780122
Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, July 2014
The UEFA European Football Championship 2008TM (EURO 2008) was the largest sports event ever organiz... Full description
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The UEFA European Football Championship 2008TM (EURO 2008) was the largest sports event ever organized in Switzerland. The host nations Austria and Switzerland emphasized the sustainability of the event. Through their analysis the authors argue that well-known principles of sustainability and policy were not uniformly implemented for the EURO 2008. Nonetheless, this book shows how, in Switzerland, a legacy was created through the implementation of corporate governance and social responsibility policies by UEFA, the Swiss Government and the Swiss Football Association. This book offers an unprecedented resource for sports practitioners and researchers. It provides a wealth of data based on the study of existing scholarly literature, key strategic and conceptual documents as well as exclusive interviews with high-level executives involved in the organization of EURO 2008.

About the book

Full name Legacy, Sustainability and CSR at Mega Sport Events
Author Pierre Lienhard, Holger Preuss
Language English
Binding Book - Paperback
Date of issue 2014
Number of pages 255
EAN 9783658064693
ISBN 3658064692
Libristo code 02780122
Publishers Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Weight 366
Dimensions 148 x 15 x 210

Categories

Society & Social Sciences > Politics & government > Central / national / federal government > Central / national / federal government policies
Economics, Finance, Business & Management > Economics > Political economy
Economics, Finance, Business & Management > Business & Management
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