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Information and Communication Technologies in Tourism 2014

Language EnglishEnglish
Book Paperback
Book Information and Communication Technologies in Tourism 2014 Zheng Xiang
Libristo code: 02300920
Publishers Springer International Publishing AG, January 2014
The papers presented in this volume advance the state-of-the-art research on social media and Web 2.... Full description
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5 762 včetně DPH
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The papers presented in this volume advance the state-of-the-art research on social media and Web 2.0, electronic tourism marketing, website development and evaluation, search engine marketing and optimization, IT adoption and diffusion, virtual travel communities, mobile technologies, management information systems in tourism, eLearning, recommender systems for tourism businesses and destinations and electronic distribution for hospitality and travel products. This book covers the most significant topics contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.§

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