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Impact of Cultural Differences on Cross-Border Merger Processes - The Example of DaimlerChrysler

Language EnglishEnglish
Book Paperback
Book Impact of Cultural Differences on Cross-Border Merger Processes - The Example of DaimlerChrysler Romy Trajanov
Libristo code: 08924988
Publishers VDM Verlag Dr. Mueller E.K., December 2007
Nowadays due to the fierce global competition, cross-border mergers are a well-known strategic optio... Full description
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Nowadays due to the fierce global competition, cross-border mergers are a well-known strategic option for companies to become global players. Therefore internationally merging companies have to deal with the issue of cultural differences as both partners b

About the book

Full name Impact of Cultural Differences on Cross-Border Merger Processes - The Example of DaimlerChrysler
Author Romy Trajanov
Language English
Binding Book - Paperback
Date of issue 2007
Number of pages 144
EAN 9783836428101
ISBN 9783836428101
Libristo code 08924988
Publishers VDM Verlag Dr. Mueller E.K.
Weight 240
Dimensions 170 x 244 x 8

Categories

Earth Sciences, Geography, Environment, Planning > Geography > Human geography > Economic geography
Economics, Finance, Business & Management > Economics > Economics of specific sectors
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