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Digital Business Models

Language EnglishEnglish
Book Hardback
Book Digital Business Models Bernd W. Wirtz
Libristo code: 21261004
Publishers Springer, April 2019
The spread of the Internet into all areas of business activities has put a particular focus on busin... Full description
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The spread of the Internet into all areas of business activities has put a particular focus on business models. The digitalization of business processes is the driver of changes in company strategies and management practices alike. This textbook provide

About the book

Full name Digital Business Models
Author Bernd W. Wirtz
Language English
Binding Book - Hardback
Date of issue 2019
Number of pages 247
EAN 9783030130046
ISBN 3030130045
Libristo code 21261004
Publishers Springer
Weight 540
Dimensions 241 x 170 x 21

Categories

Economics, Finance, Business & Management > Business & Management > E-commerce: business aspects
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