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The book discusses the human-Internet relationship §from a general media uses and dependency §perspective. Through rigorous and empirical §procedures, the book provides insight into the §complex individual motivation for using the Internet §such as social interaction, substitution, and §control. Also, how Internet self-efficacy and §Internet anxiety influence individual motivation is §discussed. Moreover, by disentangling the complex §relationships among motivation, involvement, §affinity, Internet use, and dependency, the book §demonstrates the process of Internet dependency §formation. By distinguishing Internet §dependency from Internet addiction, the book offers §a new perspective on the human-Internet §relationship. Aside from empirical studies, the book §delves into the media uses and gratifications §literature, and provides directions for linking this §research approach with new media studies.