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This book explodes the myth that simply coping with unexpected change is effective for the long--term health of an organization. Through a series of parables that illustrate how things are not always as they appear, Plan or Die! clearly shows you why todaya s most successful organizations are those that are actively involved in creating their own future."[Plan or Die!] provides a highly flexible but very functional road map for firms which need to develop their own planning process." ----Thomas W. Morgan, president, Hartson Medical Services Examine the keys critical to shaping your organizationa s future: aeo Basing decisions on values aeo Having a shared vision aeo Promoting risk taking aeo Encouraging innovation and flexibility aeo Maintaining a market focus Learn how the proven Applied Strategic Planning model can work for you. Take part in your organizationa s future success right now!